Disposable DVDs
I’d never seen or heard of disposable DVDs until today. I saw a rack of them in a small store nearby. They were selling for $4.99 and the box said that you could watch them as many times as you like within 48 hours, at which point they’d become unusable. We don’t rent DVDs to begin with, if there’s something we want to see either wait until it’s available to rent by pay-per-view or we wait until we can buy the DVD. If we did rent DVDs I don’t see any advantage that would make me get one of these. I wouldn’t want to start watching something and then be interrupted and never get a chance to finish watching it. I think $4.99 is too much money for these and they won’t sell well. To me they’re something that would do well in a dollar store franchise. So, have any of you ever rented a disposable DVD? If not, would you?

